Had a week off work and Uni so in between watching Loose Women and Neighbors i have been browsing the blog's. Whilst on my browsing voyage i stumbled upon this! Its a poster for the 'Roy awards'. Apparently the awards ceremony is one of Sweden's most prestigious advertising events. The poster features the now iconic Cadburys Gorilla chucking up its guts. The poster concludes with the line: "Roy: Great advertising and open bar". Now at first glimpse i thought, oh no not another gorilla parody. However, in this case it really does work. Great way of promoting the event - 'open bar'. Open bar being the main focal point of the event gives a great insight into the adverting industry. Hopefully some day soon i mite be able to experience me one of these open bars!
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