I posted the new spot for Lurpak the other day and complimented them on their achievements. Little was i to know what sort of effect the campaign was to have on me. After checking out the TV spot and the print executions i inherited a serious craving for eggs. This craving didn't just stop at Saturday mornings. For the past three days i have had eggs for either breakfast or dinner and have grown concerned that the craving will never go away. Would be intersting to find out if the campaign has has the same, if not similar, effect on anybody else. I put it down to the mouth watering photography and the simple but sophisticated directing of the commercial. Damn you W+K and your amazing advertising skills!
The proof is in the pudding. Bet you want an egg now eh? Have yet to have boiled eggs actually, save that for tomorrow.
Here is my attempt at poached eggs. So nice.
2 comments:
your egg looks amazing!!! its amazing how much press this campaign is getting! seen it everywhere at the moment- creative review yesterday. so simple... but so so good! seriously tho. im going to have to do have an egg now x x x
Great eh? Amazing how far the brands advertisements have come since the little animated Lurpak man with the trumpet, remember him? W+K are magicians.
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